About Me

Hi there, Serafina here~

Born and raised in Shenzhen, I always felt the spark of creativity and technology. This has led me to become a product designer, delivering inclusive products to better serve future living.

As a versatile professional, I have honed my skills in defining problems, analyzing value, and coming up with feasible solutions that minimize bias. I have also developed a growth mindset, adapting to market demands, future trends, and technological innovation. By always putting people first, I am more dedicated to developing metrics to evaluate proactive impact that technology innovation may have brought us and identifying pathways to scale.

Experience

Product Designer
05/2022 - Present


Freelance
Los Angeles, CA
Freelance Designer, Developer
02/2023 - Present

• Working full stack from design to development. Track product performance.

ADPList
Remote
Mentor
02/2023 - 04/2023

• Mentored in the areas of design, career, growth, and leadership.
• Recognized as a Top 1% Mentor in Design for Mar. 2023.

NOEDGE
Remote
Co-Founder
02/2021 - 08/2021

• Self-initiated student startup. Led a team of 10.
• Promoted cooperation with leading enterprise.
• Accumulated 10k+ followers. Articles and posts radiated to 100k+ potentials.

NetEase
Guangzhou, China
Commercial Design Intern
01/2021 - 04/2021

• Cultivated DFM and leveraged brand identity for Youdao smart devices line.
• Revitalized product marketing through social media and EDM.

TCL Electronics
Shenzhen, China
Interaction Design Intern
09/2020 - 12/2020

• Remodeled TCL Live TV software for NA market and converted data insights into product roadmap.
• Modified strategic user research and trend analysis to formal reports.

Education

ArtCenter College of Design

09/2019 - 05/2023
Bachelor of Science in Interaction Design | Double Minors in Designmatters & Business

• Graduated with Distinction
• Cumulative GPA: 3.839/4. GRE: V162/Q170 (10/2022)
• Merit-based Scholarship recipient. Provost List recipient.
• Co-Founder & VP of Creative Coding Club (09/2020-04/2023)
• TA for the INSEAD exchange program with Babette Strousse and Todd Masilko (01/2022-04/2022)
• TA for Interaction Design 101 with Maggie Hendrie(09/2021-12/2021)
• Member of ArtCenter CSA

INSEAD

09/2021 - 12/2021
Exchange Program in Digital Product Management

• Led 4 MBA students to accomplish a case study for FLYDESK.
• Coached MBA students in creative thinking processes.

Recognitions

Google Cloud Skills Boost
Completed 01/2024


Udemy Certificate
Issued 02/2023


HarvardX Verified Certificate
Issued 01/2021


LinkedIn Learning Path Certificate
Issued 10/2020

Improve Your UX Design Skills

Credential ID AZJVQrcyJ4E2pXIUsLElVclv6jeb

Google Digital Garage
Issued 09/2020

The Fundamentals of Digital Marketing

Credential ID 2GS 2SC NAS

Let's work together!