NetEase Youdao Internship
From 01/2021 to 04/2021, I joined NetEase Youdao as a commercial design intern in the Business Development team for the IoT product line. I primarily focused on the overseas packaging upgrade for Youdao Dictionary Pen 3 and Youdao Pocket Printer. Beyond these, I also delivered marketing materials, including but not limited to overseas product specifications, partnership proposals, exhibition brochures, and social media content.
Team
Luming Ran (Head of Overseas Sales)
Vincy Pan (Sr. Marketing Specialist)
Major Projects
Youdao Dictionary Pen 3 Overseas Packaging
Youdao Pocket Printer Overseas Packaging
Outcome & Impact
Cultivated “Design for Manufacturing” strategies for packaging upgrades and generated a 20% increase in sales volume over the previous quarter.
Accumulated 50% more social media followers over the previous quarter through propaganda contents.
Fostered close partnerships with KOLs and distributors, and organized collaborative promotions, attracting over 10k potential customers.
Youdao Smart Devices Brochure (V.04/2021)
Youdao Smart Devices Training Spec (V.04/2021)
Youdao Dictionary Pen 3 Overseas User Manual (V.03/2021)
Youdao Pocket Printer Overseas User Manual (V.03/2021)
Photo Booth
P1. First Day At NetEase Guangzhou HQ
P2. Last Day With My Team
